Real Estate Dialers 101: What They Are, Why You Need One, and the New TCPA Rules You Can’t Ignore

Bren Brewer
May 29
2 min read

Hey everybody! I’m Bren Brewer, your favorite tech trainer, here to help you level up your real estate game. Today, we’re diving into a powerful tool that can transform your lead follow-up process: dialers. We’ll explore what they are, how they work, why you need one, and how new TCPA regulations could impact how you use them.

So grab your coffee, and let’s get started.

What Is a Dialer?

A dialer is a software tool that automates outbound phone calls to a list of leads—saving you hours of manual dialing. For real estate agents juggling hundreds (or even thousands) of contacts, dialers can be a game-changer, allowing you to connect with prospects quickly and efficiently.

But efficiency isn't the only concern—compliance is key.

The TCPA: What You Need to Know in 2025

The Telephone Consumer Protection Act (TCPA) got an update on January 27th, and the new rules matter for anyone using automated dialing systems.

Here’s the quick version:

✅ Call only between 8:00 a.m. and 9:00 p.m. local time for the recipient.
✅ Always scrub your call list against national and state Do Not Call registries.
⚠️ Non-compliance can result in fines of up to $1,500 per violation—yes, per call.

If you’re using a dialer and not staying compliant, you could be putting your business at serious risk.

Why Real Estate Agents Love Dialers

Dialers do more than just save time. Here are some top benefits:

📞 High call volume: Make hundreds of calls per hour.
📊 Analytics & tracking: See who answered, who called back, and who needs a follow-up.
📂 CRM integration: Sync with your contact management tools.
💬 Voicemail drops & call scripts: Keep your messaging consistent.
🧠 Lead scoring: Some dialers prioritize contacts based on engagement.

But They're Not Perfect...

Dialers come with a few drawbacks:

💰 They’re not free – prices vary widely.
⚙️ Some can be complex to set up and use.
⚠️ You must stay compliant with TCPA rules—or risk those hefty fines.

You might wonder, “Why not just use my cell phone?”

Here’s why:

Manual dialing is inefficient.
You risk being marked as spam.
Dialers help manage consent and scrub DNC lists.
Many offer local number matching—making you look more familiar to prospects.

Top Dialers for Real Estate Agents

Here’s a quick comparison of some popular options:

🥇 Mojo Dialer – $99/month per user

Triple-line dialing
CRM integration
Great for high call volume agents

🥈 REDX – $60/month (single-line)

Add-on lead subscriptions (GeoLeads, expireds, FSBOs)
Ideal for niche lead generation

🥉 CallTools – Starts at $125/month

Predictive dialing, call recording
Best for real estate teams and brokerages

⭐ Vulcan7 – Starts at $299/month

High-quality lead data and analytics
Built for serious agents focused on expireds & FSBOs

Final Thoughts

Dialers are a powerful asset—but they’re not “set it and forget it” tools. Know the rules. Choose the right one. Focus on quality over quantity when generating leads.

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Let’s talk! What’s your favorite dialer? Or is there one you’ve been curious about? Drop a comment below—I’d love to hear from you.